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Due to popular demand, we are bringing back our Filipino Christmas event -- Pasko in America on Dec. 7, 2024 at American Dream. If you cannot make it, come to our Fiesta in America on Aug. 16 & 17, 2025.

BOOK YOUR SPACE

Philippine Fiesta USA, Inc. dba Fiesta in America is a 501 (c) (3) not-for-profit organization

270K attendees since 1996; 13K in FIA 2024; 60+ sponsors & exhibitors, a 28% growth 👏
270K attendees since 1996; 13K in FIA 2024; 60+ sponsors & exhibitors, a 28% growth 👏
270K attendees since 1996; 13K in FIA 2024; 60+ sponsors & exhibitors, a 28% growth 👏
270K attendees since 1996; 13K in FIA 2024; 60+ sponsors & exhibitors, a 28% growth 👏

Our 3 Year-Round Major Filipino Events

2024 Main Performers

Jessica Sanchez and Carl Andrada headlined the list of 25+ performers at Fiesta in America.

Jessica Sanchez, American Idol alum 2012
Pop vocals
Sat & Sun, 17 & 18 August 2024

Jessica Sanchez

Fiesta in America EXPO 2024, in cooperation with Liberty Insurance, presents the American Idol alum as she makes a big comeback with a new look and new album on Aug 17 & 18,  Court A, American Dream.
Fashion show
Sat & Sun, 17 & 18 August 2024

Carl Andrada and His Creations

"Fashion Week" and Miss Universe fashion designer gives his modern take on Filipino traditional costumes.
FEATURED DESTINATIONS

Philippine Cities and Provinces in New Jersey


Fiesta in America held the most spectacular showcase of Philippine cities featuring Angeles City, Mati, Davao Oriental, Siargao and Zamboanga City just last August. Representatives from each city and province were in the event -- not just as a vacation spot but as a place for lucrative investments and retirement opportunities.

In 2025, help us highlight what your province or city can offer. Volunteer or email us  at info@fiestainamerica.com. If you're from the Philippines, book with us to become a sponsor, exhibitor or advertiser.

Angeles City

The Thriving Heart of Central Luzon's Urban and Industrial Growth

Angeles City is the urban core of Metro Clark, an urban area in Pampanga. This area, also known as Metro Angeles, is considered the industrial and residential heartland of Central Luzon. Metro Clark Angeles is also identified as a regional center by the national government.

Mati, Davao Oriental

A Hidden Gem in Mindanao

Mati, officially known as the City of Mati, is a captivating 5th class city and the capital of Davao Oriental, Philippines. Situated on the southeastern side of Mindanao, this city boasts a population of 141,141 people according to the 2015 census. With its unique blend of history, culture, and natural beauty, Mati is a destination worth exploring. In photo: Sleeping Dinosaur beach

Siargao

A Tropical Paradise and Investment Haven

Often dubbed the "Surfing Capital of the Philippines," this paradise offers more than just thrilling waves and picturesque landscapes; it presents a golden opportunity for savvy investors. Visit its booth at Fiesta to learn more. Visit Siargao Bleu Resport & Spa for the ultimate experience.

Zamboanga

Asia's Latin Jewel  in Mindanao

Often referred to as "Asia's Latin City" due to its Spanish-influenced Chavacano language, it serves as a major commercial and industrial hub in the region. The city boasts beautiful beaches, historical sites, and a diverse culinary scene, attracting both local and international tourists.

Fernando "Nanding" Mendez
President/CEO

Message from the President & CEO


Dear Friends:

As we look ahead to Fiesta in America Expo 2025, I am filled with immense pride and excitement for what’s to come. This year, we set a new standard with the Fiesta in America Expo 2024, attracting nearly 13,000 attendees and creating a vibrant atmosphere that welcomed over 60,000 visitors at American Dream. Our celebration of Filipino culture, combined with dynamic business opportunities, has solidified our position as the premier Filipino event in the northeastern part of the United States.

In 2025, we aim to elevate this legacy even further. We are bringing back the events that you’ve come to love over the years—Pasko in America, the 14th People’s Ball with the Empowerment Awards gala, and our two-day Expo—all designed to honor the richness of our heritage and the strength of our community.   

The Empowerment Awards 2025 will continue our tradition of recognizing the incredible achievements of Filipino Americans who have made significant contributions in their respective fields. These honorees exemplify the resilience, creativity, and leadership that our community is known for, and it is our honor to celebrate them.

Fiesta in America has always been more than just a cultural event; it’s a platform for connecting communities, fostering business growth, and creating opportunities. The 2025 Expo will be no different. We’re expanding our business and cultural exchange programs, with more opportunities for networking, investment, and collaboration. Our partnerships with major sponsors and exhibitors will provide attendees with an unparalleled chance to explore the potential of the Philippines, from its stunning landscapes to its thriving industries.

But Fiesta in America is also about giving back. We’re offering free healthcare screenings and family-friendly activities in partnership with leading healthcare organizations, some of them manned by our fellow Filipino nurses. It’s our way of ensuring that Fiesta in America remains a celebration that benefits everyone.

I look forward to seeing you at Fiesta in America Expo 2025, where we will once again come together to celebrate, connect, and empower our community. Together, let’s continue to build on this legacy and create even greater opportunities for the future.

Sincerely,

Fernando Mendez
CEO & President, Fiesta in America

Main Sponsors

Pop vocals
Since its establishment in 1953, Liberty Insurance Corporation has distinguished itself as a trusted partner in the non-life insurance industry in the Philippines. Its products and services show its tireless passion and unwavering commitment to its clients.  It continually seeks excellence and competitive advantage to create better opportunities in serving its clients. Liberty Insurance Corporation remains true to its corporate values: Professional Service; Ethical Service; Reliability; Leadership; Commitment and Integrity.
Fashion show
The New Jersey Department of Health encourages everyone aged 6 months and older to stay up to date with the latest COVID-19 and flu shots. Vaccines help prevent severe illness, reduce hospitalizations and deaths, and protect vulnerable populations, including the elderly and those with underlying health conditions. Vaccines are available at local pharmacies, health care providers, and community health centers, with many locations accepting walk-ins. Stay protected, stay healthy, and contribute to a safer community for everyone. Set a date today to stay up to date. To learn more, visit nj.gov/health/vaccines.

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3 Filipino Events You Can't Miss 

Customer testimonials


Fiesta in America sponsors and exhibitors generate incredible profits, with an astounding 90%* of  their products sold.

Photo (extreme right) shows Eastern Gem owner Shirley Ybanez

*The exceptional profit generation mentioned above, with a reported 90% of products sold, is contingent upon individual circumstances and may vary based on the specific products involved. It's important to note that services operate under a different set of metrics and considerations.

"I am a seasoned exhibitor from the Philippines. 90% of my mainstay products sold well (at Fiesta in America) with my luxury gems also attracting some buyers."

Eastern Gem dba Modern East

Shirley Ybanez

"We sold 98% of our products at Fiesta (in America). We didn't even have anything left to bring back home."

Delicacies by Sheree

Sheree Carpio

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero."

Name Surname

Position, Company name

"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero."

Name Surname

Position, Company name

From Our Blog

4.8
Average rating

We spend our days enjoying what we do and our attendees love it!

Aileen

Attending Fiesta in America extended our customer base to include not just Filipinos but the mainstream as well. I can't wait to attend its Christmas festival!

Carina B.

We love to perform at Fiesta as it is at American Dream which has 60,000 visitors daily.

Emma L. and Friends

We loved the event.