Philippine Fiesta USAFiesta | Pasko in America · People's Ball
Fiesta in America crowd at American Dream
Sponsorship & Exhibitor Prospectus · 2026

120,000 weekend shoppers. One weekend to reach them.

Two full days in front of the U.S. East Coast's most economically active Filipino American audience — staged at American Dream, the nation's second-largest retail and entertainment center.

View sponsorship packagesTalk to our team
120K
Weekend shoppers across American Dream's three floors
2
Full days of wall-to-wall face-to-face engagement
7K
E-newsletter subscribers reached weekly
29th
Annual edition — nearly three decades of trust
Participate

Bring your business to Fiesta in America.

Fiesta in America is a market activation platform designed to convert attention into measurable business outcomes. Over two days, brands are placed directly in front of a highly concentrated, high-intent Filipino American audience — one of the most economically active diaspora groups in the United States. Unlike passive advertising, Fiesta creates live, high-trust interactions that shorten the path to conversion.

Exhibit

A booth on the expo floor at American Dream — two days of direct contact with thousands of visitors.

Booths from
$3,500
Contact us →
Most visibility
Sponsor

Brand presence across the stage, expo floor, media, and Fiesta Talks — plus year-round association with all three flagship events.

Packages from
$5,000
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Advertise

Fiesta Talks magazine, on-site LED screens, stage mentions, and digital placements across the season.

Placements from
$600
Contact us →
Sponsor & Exhibitor Packages

Choose your level of presence.

All sponsor packages are a two-day commitment (Aug 15 & 16) and include a table area at the People’s Ball VIP Gala on August 9.

Platinum
$50,000
two days
Diamond
$20,000
two days
Gold
$15,000
two days
Silver
$10,000
two days
Bronze
$5,000
two days

Table space and entitlements scale by tier: Platinum 48′×8′ / 24 chairs down to Bronze 16′×8′ / 8 chairs. The complete benefit matrix — LED-wall reels, magazine advertorials, press mentions, PA shoutouts and gala seats — is available on request.

Why it works

From presence to measurable results.

01

Double the market exposure

Two full days of wall-to-wall engagement and far more interaction opportunities than a single-day activation.

02

Twice the consumer interactions

Face-to-face connections with thousands of attendees — the trust that drives meaningful sales.

03

A premium venue

American Dream's world-class environment elevates the prestige and recall of your brand.

04

Flexible participation

One-day or two-day booth packages, sized from a single table to a flagship footprint.

05

Integrated marketing

Exhibit booths, on-stage LED screens, Fiesta Talks Magazine, e-newsletter, and social media.

06

High-intent B2B

Government units, institutions, and Fortune 500 brands in one coordinated, high-traffic environment.

Proven outcomes

Built for conversion, not impressions.

$300K+
in single-event real estate sales generated on the floor.
$45K+
in direct airline bookings from partner activations.
Who you’ll meet

A high-intent audience, across every segment that matters.

Professional
  • Healthcare professionals
  • Small business owners
  • Corporate professionals
Life stage
  • Young professionals 25–40
  • Families with children
  • Retirees & empty nesters
Behavioral
  • Frequent PH travelers
  • Regular remittance senders
  • Active on social media
Geographic
  • NY / NJ residents
  • East Coast visitors
  • Weekend mall visitors
Request The Guide

Get the Sponsorship & Exhibition Guide

Full package details, floor plans, and exhibitor rates. Contact us directly and we'll send you the guide — please reach out by the method below for your region.

Call +1 (212) 682-6610Email info@fiestainamerica.com

US-based clients: please call first. Clients in the Philippines: email us to request the guide.

Get involved

Put your brand at the center of the celebration.

Connect with Filipino American families, professionals, entrepreneurs, and community leaders through one of the Northeast’s longest-running Filipino cultural events.

Become a SponsorView Current Partners